In an effort to maintain the strong sales of Colorado, Chevy is looking to add two special editions for the midsize pickup: the Midnight and the Trail Boss editions.
The Trail Boss is an edition that launched for the first time with the 2015 Chevy Colorado model. Now, the Z71 Trail Boss edition will make the 2016 version even better, adding off-road details. Among the new goodies is a new, off-road suspension package.
The package includes new sport bar, bigger tires, 17-inch aluminum wheels, black bowtie grille emblem, LED trail lighting and spray-on bed liner. The all-terrain tires are what will improve the off-road experience for the Colorado.
The Trail Boss Edition for the Chevy Colorado will be available for both engines. The Colorado is available with a 2.5-liter and 3.6-liter engine. Both will get the Trail Boss package.
The Midnight Edition, on the other hand, makes the Chevy Colorado looking more urban than rugged. The Midnight Edition for the Colorado is available only in black color, combined with black finished 18 inch wheels. The grille and the bowtie emblem are also painted in black for dramatic and urban looking vehicle. With the Midnight edition, the focus is on aesthetic of the car, not on the performance.
Both the Midnight and the Trail Boss editions will be available with crew car and extended cab style of the body as well as rear-wheel drive and all-wheel drive models.
The two special editions for the Chevy Colorado will be available starting from this fall. The pricing is unknown at the moment.
Chevrolet is hoping to keep the strong sales of the Colorado, as the midsize truck sold more than 41,000 units in the first six months of the year. The Chevy Colorado was especially successful in California and Texas. The popular midsize truck was redesigned in the fall of 2014 and since then, the sales have been rapidly improving. Chevy hopes to keep the pace up for at least two more years with the upgrade.
According to the director of truck strategy in GM, Tony Johnson, the two aggressive editions demonstrate the ability of the company to add special personal touch and versatility to the Chevy Colorado. Johnson has stressed that with the two new editions, the Colorado is better suited for the street and the trail and drivers do not lose any comfort on either track.