BMW has come out with one of its most important vehicles, BMW 1-series, at a motor show in China.
The new model will be extremely crucial for the company going forward, as it would target young buyers and the incredible market share available at the lower end of the price segment. The German luxury auto car maker has been on a launching spree over the last few months. After having recently come out with the BMW 7-series and the BMW 5-series, it has been heavily rumored that the BMW 1-series would be next on the list.
The BMW 1-series is expected to be a huge volume provided for the company considering that it is the cheapest BMW money can buy today. The design of the vehicle is very similar to the rest of the BMW lineup. It features the same double kidney grille, long bonnet,double round headlights, and short overhangs. Unsurprisingly, the LED headlight cluster is not linked with the kidney grille like in many of the new BMW models. It has become the design theme for the entire range and it is surprising to see this element omitted from the new 2017 BMW 1-series.
The interior is also a standard fare for anyone who would be used to BMW. It comes with features like electric brake, start & stop button, heads up display, infotainment system with an 8.8-inch screen, and the latest BMW iDrive systems. Since the cockpit is driver oriented, it forms the basis of an extremely sporty sedan. The BMW 1-series now offers more space in the interior thanks to the 2.67 m wheelbase. The rear seats can also be falling back in a 40:20:40 ratio in order to provide more space in the rear.
BMW has managed to fit in a 0.7 m² panoramic sunroof, which is the best in the class, to provide an airy feel in the cabin.
In terms of the engines, the new BMW 1-series comes with 1.5 and 2.0 liter engines with turbo chargers. Buyers can opt for the six speed or eight-speed transmissions. Three driving modes – Sport, Comfort, and Eco Pro – are offered on the vehicle in order to change different characteristics like engine power delivery, gearbox sportiness, and suspension setup. BMW claims that the vehicle will run on just 5.5 L of fuel for 100 km, thus making it one of the efficient sedans on sale from the German manufacturer.